agenda - fintechevent
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2026 AGENDA

Date: 23 April 2026

Nearest Tube: Moorgate, Bank, Mansion House

08:15 - 08:45

Foyer

Registration | Tea & Coffee

Main Stage

Welcome Remarks

Speaker: Payal Raina, Founder, Fin.Tech Marketing Community

Main Stage

Opening Remarks

Speaker: Howard Dawber, Deputy Mayor of London for Business and Growth

Access On Demand

Main Stage

Market Trends & Insights

Martech 2026 : Everything,Everywhere, All at Once: A field guide to all the AI agents, tools, and strategies reshaping marketing-- and how to lead the change without losing your mind.

Speaker: Scott Brinker, Editor, Chiefmartec

Main Stage

Market Trends & Insights

How Allica Bank's Learning From Becoming the UK's Fastest-Growing Company is Helping to Reinvent Itself Around AI?

Speaker: Conrad Ford, Chief of Product & Strategy Officer, Allica Bank

Main Stage

Aligning Business, Brand and Tech for Growth

Keynote Fireside: Building the Modern Revenue Growth Engine. A conversation between a CEO, CMO and CGO on aligning business, brand and tech strategies. Leveraging data, technology, and cross-functional teams to drive predictable, scalable growth.

Speakers:
• Andy Smith,CEO, Strategiq (Moderator)
• Melanie Mills, Commercial Director & CEO/Founder Connexion Career Collective, PayCaptain
• Andrew Carrier, Fractional CMO, InMarketing
• Margaret Totten, Chief Revenue Officer, Yavrio

11:00 - 11:25

Networking Break

Track 1 - Main Stage

Sales Enablement, AI, Automation

The Future of Sales Enablement: AI, Automation & What’s Next in 2026.

Speakers:
David Beer, Director EMEA Sales, Mastercard (Moderator)
• Colin Wood,Client Partner, Endava
• Champbell Shaw, VP, Valuedynamx

Track 2 - Strategic Marketing Leadership

Events

The Always-On Event Strategy: Turning Campaigns into Conversations - What’s in Our 2026 Event Budget (and What’s Out)?

Speakers:
• Helene Sourdeau, Co-Chair, Fin.Tech Marketing Community (Moderator)

• Caroline Hornby, Vice President Global Marketing, Stablecon
• Sam Shrager, Chief Marketing Officer, BCB Group
• Melanie Lazarus, Ecosystem Engagement Director, Open Banking
• Isabella Kornas, Former BBC Event Strategist

Access On Demand

Track 3 - FinTech

Growth Labs: Deep Dives into GTM, RevOps, and tech stacks. A panel discussion with senior marketing leaders on what it really takes to build a scalable, repeatable go-to-market engine. The conversation explores GTM and RevOps alignment, choosing the right tech stack.

Speakers:
• Lucy Heavens, Founder, Heavens Sent GTM Services (Moderator)

Tina Fisher, Fractional CMO, Therefour UK
• Alexander Ford, Chief Growth Officer, Flawless
• Paul Taylor, Strategic Advisor, Marketing

Track 1 - Main Stage

AI

Getting Ahead in the AI Revolution: Unpacking AI, AGI, and ASI – Tools, Ethics, Real-World Use Cases.

Speakers:
• Virginie O'Shea, Founder, Firebrand Research (Moderator)

• Dorota (Dori) Zimnoch, WW Executive Director - Innovation & Digital Strategy, Microsoft
• G
len Fernandes, Head of Digital Business Design, Euroclear
• Nick Clark, Head of AI Adoption, BBH

Track 2 - Strategic Marketing Leadership

Brand, Demand Generation, Growth 

Squaring the Circle: Short-term performance and long-term brand growth are supposed to be opposites. They're not. We reveal the neuroscience, behavioural economics and creative frameworks behind building trust, familiarity and demand from the same budget. Discover why most FinTech marketing is forgettable and how Competitive Creativity® combines logic and magic into measurable growth.

Speaker: Alistair Ross, Creative Partner & Co-Founder, LogicLogicMagic

Track 3 - FinTech

From Seed to Series B: A Founder's Guide to Getting Investment. Fireside Chat: From Seed to Series B: A Founder's Guide to Getting Investment. An interview with founder on the role of marketing in investor relations and fundraising.

Speakers:
• Emanuela Meini, Senior Inward Investment Manager (Fintech & Cyber), London & Partners(Moderator)

• Thomas Easterby, Head of FinTech, HSBC Innovation Banking
• Joe Jordan, Co-founder, Adclear

Track 2 - Strategic Marketing Leadership

AI, Revenue, Operations, Personalisation

The AI-Powered Marketing Leader: From Hype to ROI. Strategies for integrating AI into marketing workflows, team structures, and measurement. Case studies on how senior marketers are using AI to drive efficiency and personalisation.

Speakers:
• Alexia Barra, Marketing Director, Capital Group (Moderator)
• Kassie Siwo, Head of Digital Experience and Data Enablement , L&G Asset Management
• Norah Prida Bay, Head of Department Client Experience, Jupiter Asset
• Hilda Tingle, Global Head of Digital Marketing & Growth Program, BNP Paribas
• Oliver Brickley, Customer Success Director Financial Service Director, Seismic

Access On Demand

Track 3 - FinTech

Lessons from FinTech Founders: on GTM: Crafting a Powerful Market Entry Strategy From Messaging, Branding to Launch Strategy

Speakers:
• Miranda McLean, Chief Marketing Officer, Ecommpay (Moderator)

• Roberto Napolitano, Chief Marketing Officer, Innovate Finance

• David Hunter, CEO & Co-Founder, HY10

13:00 - 14:00

Networking Lunch

All Delegates

Track 1 - Main Stage

Demand Generation, Growth, Revenue, Commercial Marketing

How to Build Growth Revenue Engine in an AI Driven World

Speaker : Sheila Mitham, co-CEO, Inbound Fintech

Access On Demand

Track 2 - Strategic Marketing Leadership

MarTech

The Martech Consolidation Era: What Tools Actually Drive ROI in 2026?

Speakers:
• Harjeet Singh, Sr Director Marketing Operations, Finastra (Moderator)

• Scott Brinker, Editor, Chiefmartec
• Kelly Waller, Global VP Field Marketing, Quadient

Access On Demand

Track 3 - FinTech

From Classroom to Capital: Educating the Next Wave of FinTech Innovators

Speakers:
• Iwa Salami, Prof of FinTech Law, Director of the Centre of FinTech.(Moderator )
• Matthew Cheung, CEO, ipushpull
• Rashmi Prabhakar, Head of SaaS Transformation, Temenos
• Sarah Sinclair, Founder & CEO, Co-Labs Global

Access On Demand

Track 1 - Main Stage

Growth, Revenue, Commercial Marketing

Cracking the Code: What the Buyer Journey Really Looks Like in 2026.

Speakers:
• Narinder Patti, Head Of Strategic Business, Fintech & AI, Google (Moderator)
• Kate Tomlinson, Head of European and Account Based Marketing, Vice President, State Street
• Laura Craft, Group Director Marketing, London Stock Exchange Group, LSEG
• Farhad Divecha, Group CEO, Accuracast

Access On Demand

Track 2 - Strategic Marketing Leadership

Data

Data-Driven Everything: How Fin.Tech Marketers Are Winning with Predictive Intelligence

Speakers:
• Malkit Kaur, Vice President Marketing, Genesis Global (Moderator)
• Margaret Franco, Chief Marketing Officer, Duco
• Nicole Heringer, Vice President Brands & Communications, Enfuce
• Sanjay Gala, Founder & CEO, SMARTe

Access On Demand

Track 3 - FinTech

Case Study: From Pilot to Multi-Year Deal: Scaling FinTech Sales Inside the Financial Sector

Speakers:
• Lisa Addison, Business Development & Engagement Director, Kyndryl (Moderator)

• Emma Kisby, CEO ,Haatch
• Tamara Kostova, Founder & CEO, AllVesta

• Louise Beaumont, Marketing & Communications, Invela Network
• Cosmo Spens, Founder, CLOWD9

15:15 - 15:40

Networking Break

Access On Demand

Track 1 - Main Stage

Growth, Revenue, Commercial Marketing

The Revenue Disconnect: How Marketing Communicates Its Value Across Revenue and Non- Revenue Goals

Speakers:
• Stephen Body, Head of Marketing, TraditionData (Moderator)

• Ashish Babu, CMO Global Markets, Tata Consultancy Services
• Monika Kucharska, Head Of Marketing, Quod Financial

Access On Demand

Track 2 - Strategic Marketing Leadership

Brand

The CMO's Playbook for Brand & Reputation in an Unstable Market. Protecting and growing your brand's reputation amidst economic uncertainty and regulatory scrutiny.Crisis communication, stakeholder management, and building trust

Speakers:
• Sinead Lanyon, Chief Marketing Officer, Symphony (Moderator)

• Ian Peel, Chief Marketing Officer, Taskize
• Virginia (Gins) Ford-Young, Chief Marketing Officer, S&P Global Ratings

• James Wheaton, Global Head of Marketing, 73 Strings
• Clarissa Dann, Editorial Director, Deutsche Bank

Access On Demand

Track 3 - FinTech

The Fin.Tech Growth Playbook: Capital, Compliance & Competitive Edge. Growth Strategies for FinTechs Navigating Capital, Compliance & Risk
• Simon Blazeby, Managing Director, Infopro Digital (Moderator)
• Dima Tarasenko, CEO, Meet Warren

• Graham McClelland, CEO,Gen H
• Darryl Cornelius, Co-Founder, Orienta Advisory

Access On Demand

Track 1 - Main Stage

Data, Compliance

From Friction to Growth: What Today’s B2B Buyers Need from Fintech Providers Accenture’s latest B2B Buyer Research (CBX) provides a sharp, data‑driven view of how financial institutions and fintech buyers purchase today.
Speakers:
• Meta Karagianni, Managing Director B2B customer growth, Accenture

Access On Demand

Track 2 - Strategic Marketing Leadership

Demand Generation, Growth, Revenue, Commercial Marketing

CMO x CRO: Aligning Growth Metrics That Matter in 2026

Speakers:
• Dalia Daud Nightingale, Chief Revenue Officer, Vixio (Moderator)
• Simeon Lando, Chief Marketing Officer, Thredd
• Elaine Mullan, Head Of Marketing & Business Development, Corlytics
• Janthana Kaenprakhamroy, Chief Executive Officer, Tapoly

Access On Demand

Track 3 - FinTech

Raising Right: What Scale-Ups Must Get Right to Attract the Right Capital

Speakers:

• Matthew Hyde, Founder / Managing Director, Fintech Awards London (Moderator)
• Anthony Rose, CEO, Seedlegals
• Zahra Shah, Responsible AI & Frontier Tech Expert, Board Director & Advisor, NexaQuanta
• Joe Parkin, FinTech Investor and Board Advisor, FinTech Growth Fund

Access On Demand

Main Stage

Closing Remarks

Women in FinTech Powerlist Spotlight CelebrationJoin us for an inspiring celebration of the leading women shaping the FinTech industry, presented in partnership with Innovate Finance. Recognising achievements, driving connections, and celebrating excellence in FinTech.

17:20 Onwards

Entertainment & Networking Drinks

Enjoy an evening of music, entertainment, and celebration — the perfect way to unwind, connect, and party!

GENERAL ADMISSION PASS

(Subject to approval)

Who is this pass for?

The General Admission Pass is designed for Business and Marketing Professionals currently working within FinTech, Financial Services, and Technology.
Please note: Agencies, vendors, and solution providers are not eligible for this pass. If this applies to you, please refer to our Vendor Pass option.

What’s Included

Your General Admission Pass gives you access to the full conference experience, including:

  • Entrance to all public conference sessions (both tracks)
  • All meals: breakfast, lunch, and snacks
  • Evening networking reception with drinks & canapés
  • Full event app access: personal agenda builder, networking tools, and 1:1 meeting scheduler
  • Access to the Conference Showcase area

What’s Not Included

To keep the experience tailored and manageable, some elements require special access and are not part of the General Admission Pass:

  • Closed-door, invitation-only networking events
  • High-profile pre-event networking dinners with journalists, speakers, and influencers
  • Access to VIP roundtables, private sessions, or premium briefings

Important Note

General Admission Passes offer access to conference programming but do not guarantee seats in activities with limited capacity. These operate on a first-come, first-served basis.

Late Cancellation Policy

We understand plans can change, but due to event commitments:

  • Cancellations after Monday, 12 May 2026, are not eligible for a refund
  • No-shows are charged in full
  • You may transfer your pass to a colleague at no cost — simply provide updated attendee details by 1 June 2026

We’d love to see you there!

If you meet the eligibility criteria, we warmly welcome your application to join us at the Flag Conference.


GENERAL ADMISSION PASS

(Subject to approval)


Who is this pass for?

The General Admission Pass is designed for Business and Marketing Professionals currently working within FinTech, Financial Services, and Technology.
Please note: Agencies, vendors, and solution providers are not eligible for this pass. If this applies to you, please refer to our Vendor Pass option.

What’s Included

Your General Admission Pass gives you access to the full conference experience, including:

  • Entrance to all public conference sessions (both tracks)
  • All meals: breakfast, lunch, and snacks
  • Evening networking reception with drinks & canapés
  • Full event app access: personal agenda builder, networking tools, and 1:1 meeting scheduler
  • Access to the Conference Showcase area

What’s Not Included

To keep the experience tailored and manageable, some elements require special access and are not part of the General Admission Pass:

  • Closed-door, invitation-only networking events
  • High-profile pre-event networking dinners with journalists, speakers, and influencers
  • Access to VIP roundtables, private sessions, or premium briefings

Important Note

General Admission Passes offer access to conference programming but do not guarantee seats in activities with limited capacity. These operate on a first-come, first-served basis.

Late Cancellation Policy

We understand plans can change, but due to event commitments:

  • Cancellations after Monday, 10 April 2026 are not eligible for a refund
  • No-shows are charged in full
  • You may transfer your pass to a colleague at no cost — simply provide updated attendee details by 21 April 2026

COMPLIMENTARY PASS


If you are a Marketing Professional, currently working within FinTech, Financial Services and Technology companies and looking for a complimentary pass. Apply here to join the waiting list.


COMPLIMENTARY PASS


If you are a Marketing Professional, currently working within FinTech, Financial Services and Technology companies and looking for a complimentary pass. Apply here to join the waiting list.


REGISTER FOR ACCESS TO RECORDED CONFERENCE SESSIONS


Can’t make it in person? No worries. Sessions from our Main Stage and Keynote tracks will be available on demand after the event, so you can catch up at your convenience.

MEDIA PASS


What’s Included?
  • Full access to all conference sessions (both tracks)
  • All meals provided: breakfast, lunch and snacks
  • Evening networking reception with drinks & canapés
  • Exclusive after-event networking party
  • Event app with personal agenda builder, networking features & 1:1 meeting scheduler
  • Access to the Conference Showcase area
  • Quiet workspaces available at the venue
  • On-demand session recordings for three months post-event
  • Entry to the Evening Awards Ceremony

 

Who Can Apply? 
  • Media professionals representing publications, blogs, or other content platforms that serve the Fin.Tech Marketing Community.
  • Organisations with a significant reach in the industry, whether online, in print, or on social media.

 

What Do We Expect From Media Pass Holders? 
  • Pre-event coverage: Promote the conference by publishing at least one piece of content (articles, blog posts, interviews) about the event, speakers, or relevant topics.
  • On-site coverage: Actively engage with the event on social media, posting updates and insights throughout the day.
  • Post-event content: A recap or summary of the event to inform your audience of key takeaways.

 

*Please note that media passes are intended for editorial professionals and not for sales or promotional purposes. By applying, you agree to attend the event in full.


MEDIA PASS


What’s Included?
  • Full access to all conference sessions (both tracks)
  • All meals provided: breakfast, lunch and snacks
  • Evening networking reception with drinks & canapés
  • Exclusive after-event networking party
  • Event app with personal agenda builder, networking features & 1:1 meeting scheduler
  • Access to the Conference Showcase area
  • Quiet workspaces available at the venue
  • On-demand session recordings for three months post-event
  • Entry to the Evening Awards Ceremony

 

Who Can Apply? 
  • Media professionals representing publications, blogs, or other content platforms that serve the Fin.Tech Marketing Community.
  • Organisations with a significant reach in the industry, whether online, in print, or on social media.

 

What Do We Expect From Media Pass Holders? 
  • Pre-event coverage: Promote the conference by publishing at least one piece of content (articles, blog posts, interviews) about the event, speakers, or relevant topics.
  • On-site coverage: Actively engage with the event on social media, posting updates and insights throughout the day.
  • Post-event content: A recap or summary of the event to inform your audience of key takeaways.

 

*Please note that media passes are intended for editorial professionals and not for sales or promotional purposes. By applying, you agree to attend the event in full.


AWARDS CEREMONY PASS

NON-MEMBER PRICE: $699


What’s Included?

  • Entry to the Evening Awards Ceremony
  • Exclusive after-event networking party
  • Event app with personal agenda builder, networking features & 1:1 meeting scheduler
  • Access to the Conference Showcase area
  • Quiet workspaces are available at the venue

START-UP PASS

NON-MEMBER PRICE: $199+VAT

*If you are from an organisation that meets the following criteria, you can apply for the Startup Pass. Your organisation has fewer than 10 employees and is no older than 3 years.


What’s Included?

  • Full access to all conference sessions
  • All meals provided: breakfast, lunch and snacks
  • Evening networking reception with drinks & canapés
  • Exclusive after-event networking party
  • Event app with personal agenda builder, networking features & 1:1 meeting scheduler
  • Access to the Conference Showcase area
  • Quiet workspaces are available at the venue
  • On-demand session recordings for three months post-event

VENDOR PASS

COMPLIMENTARY OR DISCOUNTED PASS BASED ON MEMBERSHIP TIER

NON-MEMBER PRICE: $699

 


What’s Included?

  • Full access to all conference sessions
  • All meals provided: breakfast, lunch and snacks
  • Evening networking reception with drinks & canapés
  • Exclusive after-event networking party
  • Event app with personal agenda builder, networking features & 1:1 meeting scheduler
  • Access to the Conference Showcase area
  • Quiet workspaces are available at the venue
  • On-demand session recordings for three months post-event

 

***Vendors are solution providers offering specialised marketing services and technologies that help senior decision-makers drive growth, efficiency, and customer engagement


CONFERENCE PASS & PREMIUM MEMBERSHIP

NON-MEMBER PRICE:$599+VAT


  • Full access to all conference sessions
  • Annual Premium Lite Membership - discover all the benefits here
  • All meals provided: breakfast, lunch and snacks
  • Evening networking reception with drinks & canapés
  • Exclusive after-event networking party
  • Event app with personal agenda builder, networking features & 1:1 meeting scheduler
  • Access to the Conference Showcase area
  • Quiet workspaces are available at the venue
  • On-demand session recordings for three months post-event

CONFERENCE & AWARDS PASS

COMPLIMENTARY PASS FOR PAID PLUS/PRO MEMBERS

NON-MEMBER PRICE: $399


What’s Included?

  • Full access to all conference sessions (both tracks)
  • All meals provided: breakfast, lunch and snacks
  • Evening networking reception with drinks & canapés
  • Exclusive after-event networking party
  • Event app with personal agenda builder, networking features & 1:1 meeting scheduler
  • Access to the Conference Showcase area
  • On-demand session recordings for three months post-event
  • Welcome drinks on arrival
  • Ceremony & Entertainment
  • Networking Opportunities with industry leaders
  • Access to an after-party filled with drinks, music and celebration

VIP PASS

(Early Bird and Non-Member Pricing Applies)

NON-MEMBER PRICE: £399+VAT

*Early Bird Price: £199.50+VAT


Who is this pass for?

Professionals who want an enhanced, premium conference experience with added access and deeper networking opportunities.

What’s Included:

  • All General Admission benefits
  • Reserved seating at keynote sessions
  • Access to VIP networking areas
  • Invitation to selected pre-event gatherings
  • Priority check-in and on-site support

What’s Not Included:

  • Closed-door executive roundtables
  • Sponsor/exhibitor benefits

Note: Early bird pricing available for a limited time.


CONFERENCE PASS & PREMIUM MEMBERSHIP

NON-MEMBER PRICE:£599+VAT


  • Full access to all conference sessions (both tracks)
  • Annual Premium Lite Membership - discover all the benefits here
  • All meals provided: breakfast, lunch and snacks
  • Evening networking reception with drinks & canapés
  • Exclusive after-event networking party
  • Event app with personal agenda builder, networking features & 1:1 meeting scheduler
  • Access to the Conference Showcase area
  • Quiet workspaces are available at the venue
  • On-demand session recordings for three months post-event

Non-Member Pass

$350


  • 1-Day Ticket (In-person)
  • Access to opening and closing keynotes
  • Networking Lunch & Tea/Coffee
  • Discover product & solution booths
  • + Access all recorded videos!
  • Entry to Evening Networking Drinks

COMPLEMENTARY PASS TO MEMBERS


  • 1-Day Ticket (In-person)
  • Access to opening and closing keynotes
  • Networking Lunch & Tea/Coffee
  • Discover product & solution booths
  • + Access all recorded videos!
  • Entry to Evening Networking Drinks

REGISTER FOR ACCESS TO RECORDED CONFERENCE SESSIONS

(Video On Demand Access)


Can’t make it in person? No worries. Sessions from our Main Stage and Keynote tracks will be available on demand after the event, so you can catch up at your convenience.


MEDIA PASS

(Application Required)


Who is this pass for?

Accredited journalists, editors, and media professionals covering FinTech, marketing, technology, or financial services.

What’s Included:

  • Complimentary access to all public conference sessions
    Media lounge (if available)
  • Press interviews (pre-arranged or facilitated onsite)
  • Access to the event app & networking tools

What’s Not Included:

  • VIP or invitation-only networking events
  • Sponsorship or exhibitor benefits

Note: All media registrations are reviewed and approved individually.


VENDOR PASS

NON-MEMBER PRICE: £699+VAT

*Early Bird Price: £594.50+VAT

 


Who is this pass for?

Agencies, vendors, technology providers, and commercial solution companies wishing to attend the conference.

What’s Included:

  • Full access to all public conference sessions
  • All meals and networking receptions
  • Event app with agenda builder, meeting requests & networking tools
  • Access to the Conference Showcase area

What’s Not Included:

  • Sponsorship benefits (branding, lead-gen, etc.)
  • Access to VIP dinners, roundtables, or private briefings

Note: Vendors and solution providers must register using this pass type.


CONFERENCE PASS

COMPLEMENTARY PASS FOR PAID PLUS/PRO MEMBERS

*EARLY BIRD PRICE: £199.50+VAT

(**Early bird price available until 30 November 2025)


What’s Included?

  • Full access to all conference sessions (both tracks)
  • All meals provided: breakfast, lunch and snacks
  • Evening networking reception with drinks & canapés
  • Exclusive after-event networking party
  • Event app with personal agenda builder, networking features & 1:1 meeting scheduler
  • Access to the Conference Showcase area
  • Quiet workspaces are available at the venue
  • On-demand session recordings for three months post-event

Contact Us